Li & Fung acquires Orrsum to accelerate innovation and expand global product expertise - Li & Fung

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Li & Fung acquires Orrsum to accelerate innovation and expand global product expertise

United Kingdom, 18 July 2025 – Li & Fung today announced the acquisition of Orrsum, a UK-based leader in hosiery, underwear, and loungewear. Founded in 1998, Orrsum delivers over 50 million pairs of socks annually to more than 5,000 retail doors worldwide and is known for its deep product expertise, agile development model, and strong customer partnerships.

“This acquisition marks a significant step in accelerating our growth strategy,” said Destan Bezmen, President of LF Europe. “By combining Orrsum’s category leadership and product development capabilities with Li & Fung’s digital infrastructure and global reach, we are scaling high-demand categories, broadening our customer offering, and driving faster, more flexible execution across markets.”

“Joining the Li & Fung family is a milestone for Orrsum,” said William Orr, CEO of Orrsum. “With access to their global platform and advanced technology, we can expand our footprint, enhance service levels, and unlock new growth opportunities for our customers and partners.”

Orrsum will operate as part of LF Europe and continue to be led by William Orr, ensuring business continuity and a seamless integration into Li & Fung’s global platform. The business will leverage Li & Fung’s AI-enabled digital infrastructure and sourcing network across 40 economies to strengthen supply chain agility, improve speed-to-market, and expand into new geographies and channels.

This is Li & Fung’s first acquisition in over a decade – and the first since its privatization in 2020. It reflects the company’s strategic pivot toward platform-based growth, focused on scalable product categories, digital integration, and resilient supply chain solutions.

“Looking ahead, our growth will be fueled by a combination of disciplined organic expansion and selective acquisitions that strengthen our platform and extend our category leadership,” said Joseph Phi, Group CEO of Li & Fung. “This acquisition reflects our renewed momentum through expanded product specialization, leveraging our resilient, technology-enabled, and customer-focused global supply chain.”

Together, Li & Fung and Orrsum will scale category excellence, drive innovation, and deliver enhanced value across an increasingly complex global trade landscape.

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